Autumn-Winter 21-22 Shooting - Behind the Scenes
Lighting, posing, flash… the shoot begins! The creations imagined months ago finally come to life before the photographer's keen eye. We'll take you on set 📸
To shoot the Fall Winter 2021-22 collection, we met at Casa Bonita , Carole and Romain's studio located in Calenzana, Corsica.
The goal of the shoot? To capture #benoavita . To highlight the fluidity of the materials, the voluptuousness of the fabrics, and the seasonal tones. To achieve this, the photographer, makeup artist, hairstylist, stylist, and models are doing their utmost. to fulfill their mission!
7:00 a.m., everyone arrives at the studio: lighting of the set, final adjustments, the models are in makeup and hair. 7:45 a.m., start of the shoot: Our stylist dresses the models and we're off for a marathon day where the mood oscillates between concentration and excitement!
- 7:00 p.m .: after ten hours of work, it's time to share, exchange, and laugh with the team! It's Benoavita time ;)
To shoot the Fall Winter 2021-22 collection, we met at Casa Bonita , Carole and Romain's studio located in Calenzana, Corsica.
The goal of the shoot? To capture #benoavita . To highlight the fluidity of the materials, the voluptuousness of the fabrics, and the seasonal tones. To achieve this, the photographer, makeup artist, hairstylist, stylist, and models are doing their utmost. to fulfill their mission!
7:00 a.m., everyone arrives at the studio: lighting of the set, final adjustments, the models are in makeup and hair. 7:45 a.m., start of the shoot: Our stylist dresses the models and we're off for a marathon day where the mood oscillates between concentration and excitement!
- 7:00 p.m .: after ten hours of work, it's time to share, exchange, and laugh with the team! It's Benoavita time ;)
Who is the shooting team?
💄 Carole , a professional makeup artist, has been working in fashion and beauty since 2006 with clients such as Chanel, Hermès, Miu Miu, Dior, Maybelline, Lancôme, Clarins, L'Oréal Paris. She has done makeup for Vogue, Numéro, Dazed and Confused, Elle, Marie Claire, Madame Figaro, CR Fashion Book, as well as for Paris and NY fashion weeks.
🎬 Romain , photographer, director, editor and sound designer. After working as a director on television sets, he decided to create with Carole their agency of creation: La Casa Bonita. Its credo : "To make people feel what they are not used to seeing."
💁 Nathalie, a hairdresser by trade, helps us create the natural, wavy hairstyles we love!
👯 Chloé and Chjara-Maria, the models, you already know them! They have been the faces of several of our campaigns. Chloé is a professional model, she is also the creator of the Bonanza jewelry brand ! A working girl just the way we like them. Chjara-Maria is our little muse, she has been with us for many years!
👗 Behind the scenes, it's also the whole #benoateam : Anne, creator who manages the artistic direction and image; Antonia, communications manager who organizes, plans and ensures the smooth running of the shoot and Juliette, product manager and stylist who creates the looks!
And after?
After a few days of waiting, the photos and videos are delivered to us. Our mission: to select the most representative images from our new collection!
Once this selection is complete, the photos are sent to "Post-production." The photographer then erases any imperfections present in the image.
The final photos are then shared on our online store and social media ! So, do you like them?
